TRANSPORTATION DESIGN

Alloy Wheels Design

Lightweight aftermarket sporty alloy wheel design. The aim was to design lightweight after-market alloy wheels that give a Sporty feel.Going by trends we identified 2 toned diamond cut alloys with Asymmetrical tangential spoke designs given theme a sporty,directional and dynamic appeal.

OUR WORK

Other Projects

Integrated Control Panel

Design of a table top property for the MINDA Technology Demonstrator.After a through trend study and benchmarking of table top concepts, the design theme ' Frame wrap on ' chosen. The key words being Holding Primary Volume | Hollow Surface | Visual Lightness

Infotainment System

This project aims at translating the premium luxury in-car experience to mid-segment passenger vehicles.

CV Brand Language

A brand Language Development exercise for Commercial Vehicles focused on deriving a purposeful theme, considering functionality and aesthetics.

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